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RENTING IN
A COMPETITIVE MARKET
“Tips and Suggestions
for the Homeowner - How to get & Keep Repeat Renters”
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Telephone - Supply
a phone with a phone block - its free to you and eliminates security deposits
as well as the problems associated with them.
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TV with Cable.
If more than one bedroom, you should have more than one tv. Provide 2nd
tier cable service. The cost is low and is something often requested by
tenants.
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VCRs now cost under
$200 and more and more owners provide them. Also supply a few movies, particularly
ones for children for rainy days.
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Deck furniture
is inexpensive. An inexpensive table and 6-8 chairs will cost less than
$200. Having a four bedroom unit with 4 deck chairs is inviting the tenant
to bring living room or dining room chairs onto the porch.
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Provide a BBQ grill
with a full tank of gas for their use.
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Dining and living
room chairs - Does your unit sleep 10 and feed 6? Be sure you provide ample
places for the tenant to sit and eat. Inexpensive folding chairs are one
solution.
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Dishes, Pots, Pans,
Utensils, tableware, etc. Look them over before the summer. Make sure there
are enough for the number of persons who will occupy your unit.
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Small Appliances
- Microwave oven, oven toaster, mixers, stereo, etc. The items you would
want for yourself.
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Beach Tags - If
you sleep 8-10, provide eight beach tags along with a note to replace ones
that are lost.
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Beach Chairs -
Provide 3-4 beach chairs. $9.95 at Kmart.
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Ceiling fans -
Are a must.
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Trash containers
- Have ample large trash containers outside - a couple of extra in case
the trash collection is missed. Have a larger size container in the kitchen
for convenience. Post the day during the week when trash is picked up along
with rules for recycling. Leave plenty of bags.
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A fold-away cot
kept in one of the bedroom closets will keep people from sleeping on the
sofa.
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A supply of Board
Games, cards, paperbacks, and magazines will be used and appreciated.
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Cleaning supplies
- If you expect the people to clean, leave them plenty to clean with. Good
mops, brooms, buckets, sponges, detergents, windex, etc. A good vacuum
with spare bags will save your rugs much wear and tear.
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Do you have an
outside shower? Do you provide a small hose?
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Remove all of your
personal items - they tend to get in the way, get broken and appear to
clutter.
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Maintenance Items:
Professionally clean your carpets every Spring. Have the landscaping regularly
attended to - weeded, etc. Ripped screens repaired as needed. Check decks
for holes, cracks, etc. and spray on a wood preserver every September.
Service your air conditioning system every spring it can save you expensive
service calls in the summer months. Always check your unit between rentals.
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Take a real good
look at your unit. Open the front door, walk in, take a look around as
if you were a tenant and try to be as critical as possible. Look at the
rugs for wear, color, cleanliness. Look at the walls, doors and trim -
Do they need paint? Is the color from the 60’s? What about the furniture
- does it match? is it appealing? Does it need to be replaced? Are the
bedspreads, pillow covers, pillows, throw rugs, etc in good condition?
If you were fussy would you rent your unit? You have to be brutally honest
with yourself in this area.
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Do you make it
easy for agents to rent your property? Does the agent have to do handstands
to confirm the rental with you? Are you hard to reach on the phone? Do
you book rentals yourself without confirming it with your agent(s) first?
Nothing is more embarrassing and frustrating for an agent than booking
a rental and having the owner call him back two days later and telling
him that he has already rented it and didn’t call. This can leave a lasting
negative impression from everyone’s standpoint.
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Security Deposits
- Want to make your tenant really mad? Take $15-25 out of their security
deposit for some minor item after they just paid $2,500 to rent your property
for one week. If you are paying a cleaning service to come in and clean
after your tenants leave - let them clean. Don’t be so anxious to take
a tenant’s security deposit because it wasn’t left as clean as the cleaner
would like.
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Rates - Do you
really know what you should be charging based on your competition? If you
raise your rent $300 a week or don’t reduce it $300 where needed and lose
a $2,000 rental, what have you gained? The lost income from an empty rental
week can never be recaptured and can’t be made up by raising the rates.
This will only create more empty weeks. We notice far too many open units
that are simply overpriced and will most likely sit empty. It makes no
sense.
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Your Rental Agent-
If you only hear from your agent at the end of the summer when he asks
for next year’s rates then he may be “one cook too many”. Unless your agent
is concerned about why your property is un-rented, over or underpriced
or in need of any of the aforementioned items, you may not need him. If
your property was not rented for a period of time and you checked only
to find that your agent’s keys didn’t work, would it surprise you to know
that your agent was unaware of it? The last two weeks in July and first
two weeks in August rent themselves. Selecting the right agent will assure
you a greater chance to rent the other, more difficult to rent weeks.
The Landis Co provides
“feed-back” forms for our renters to fill out and drop off with their key
when they check out. This is an excellent opportunity to find out what
your tenants think about your property and encourage them to make some
suggestions on how you can make it more comfortable for them in the future.
Try it, it works!
Call: (888)
SEAISLE
Landis Company Realtors
6000 Landis Avenue Sea Isle City,
NJ 08243
In NJ: (609) 263-3400
Fax: (609) 263-0202
info@landisco.com |